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Meuble liquidation is a Montreal based furniture company that needed a full shopping cart system and to get Google™ rank. Within 1 years and with a budget under 10, 000$ ML receives over 200 unique visitors a day.

Achieved a Click Through Rate of 0.09% generating a number of new sales
In the first month of activity the Cost Per Action was reduced by 20%
Return on Investment of 272%
Social shares by network

Client Needs

Create an easy to navigate checkout shopping cart that was 100% responsive. Customized shipping rates and delivery rates used at checkout. The client also wanted to improve their brand and visitor acquisition.


Created a cart using Virtuemart and Joomla with additional plug ins for optimization. Optimized the site for Montreal Furniture et al. Optimized page loading. Optimized Mobile layout.


Over the period of 2 years, we achieved in increasing the site visits to 200-300 per day. We’ve achieved a Click Through Rate (CTR) of 3.09%, which generated a number of new sales. In the campaign’s inaugural month of activity the Cost Per Action (CPA) was reduced by 50%, surpassing the client’s target. February 2013 saw post-click revenue – (generated by both dynamic retargeting and the prospecting campaign) – produce a Return on Investment (ROI) of 272%.

3.09% CTR

50% less CPA

272% ROI

From The Client

“We have over 250 people coming to our site every day, I can see a 15K plus increase in overall business per month. I know allot has to do with the site, Thank you. Anouar. R.”

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